Shock Ads: Using Crashes to Sell Cars?

 
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Shock Ads: Using Crashes to Sell Cars?
Gone too far?
50%
 50%  [ 6 ]
Effective?
50%
 50%  [ 6 ]
Total Votes : 12

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orwell
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PostPosted: Sun Apr 23, 2006 7:54 pm    Post subject: Shock Ads: Using Crashes to Sell Cars?

What do you think?

LINK HERE.
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Mike@LG
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PostPosted: Sun Apr 23, 2006 9:12 pm    Post subject:

I've seen it... I mean, I'm a car nut, but each one of those VW crash commercials freak me out.

I've seen enough car accidents about safety on 5th gear as it is.
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uberzev
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PostPosted: Sun Apr 23, 2006 10:17 pm    Post subject:

Those commercials are lame.
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Shalashaska
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PostPosted: Mon Apr 24, 2006 12:06 am    Post subject:

Just another cheap advertising gimmick.
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ToughKarl
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PostPosted: Mon Apr 24, 2006 1:07 am    Post subject:

Scary. Now everytime I look at a VW I would think of those freaky commercials.
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The Dagger
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PostPosted: Mon Apr 24, 2006 3:27 am    Post subject:

Disturbing, but most likely effective. Sometimes it takes a little shock to wake people up and let them know what is out there. Especially for parents with young children.
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Socks
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PostPosted: Mon Apr 24, 2006 8:47 am    Post subject:

A bit over the top - I remember being pretty shocked when I saw them. The thing they do to make up for the brutality is to show the people outside the car after the accident with everyone uninjured. That way they ease back a little and show that no one died - not a bad way to market.
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venturalakersfan
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PostPosted: Mon Apr 24, 2006 2:19 pm    Post subject:

In all the ones I have seen, the drivers are having an animated conversation with the people in their car. The first thing I thought of was that it would be a safety commercial telling you to pay more attention when you are driving.
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lakersfreak
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PostPosted: Mon Apr 24, 2006 2:40 pm    Post subject:

^ yep, but unfortunately it won'y make a lick of difference, people will still be talking on the phone, doing their nails, mining for nuggets, daydreaming, etc..
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lkrfn
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PostPosted: Mon Apr 24, 2006 2:49 pm    Post subject:

I think it's effecitive. Yes, it's a little too bold, but way too many people drive like ____ , maybe it will make them think.
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